Global warming alarmists are seriously considering rebranding their fear campaign in the face of public skepticism.
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September 16 Fox News report analyzed the suggestion by Science Czar John Holdren to rename global warming "global climate disruption," while also offering this tidbit:
In a 2007 presentation, Holdren suggested a similar phrase change -- "global climatic disruption."
The newest suggestion prompted many satirical alternatives, however, his own 2007 variant actually goes back to 1997, revealing a far more serious association with an eco-advocacy group.
According to a May 14, 1997 endorsement request to scientists made by directors of Ozone Action, "The enclosed statement was initiated and written by six of your colleagues who hope you will join them in raising awareness about the threat of climate change."
As I detailed in my July American Thinker article, Ozone Action seems to be the epicenter of a successful campaign to portray skeptic scientists as tools of Big Coal and Oil executives. The Statement the directors refer to is seen here: Scientists Statement on Global Climatic Disruption. One of the other six was Jane Lubchenco, current head of the National Oceanic and Atmospheric Administration and founder of the Leopold Leadership Program, which she and another Statement signer, Hal Mooney, created in 1998 to "train mid-career academic environmental researchers to communicate effectively to non-scientific audiences." While she was president of the American Association for the Advancement of Science in 1997, the AAAS website had a direct link to Ozone Action's page for the Statement. Arguably, the Leopold group, given Lubchenco's association with Ozone Action, would perhaps be good at communicating the IPCC version of global warming, while not speaking highly of skeptic scientists.